Welcome to the Zimana site!

From Small Busines Summit Zimana founder, Pierre DeBois


Eight year engineering career at Ford Motor Company, where his results included implementing chassis components and leading corrective action on a corporate export certification program which prevented a $16 million loss in revenue.

Volunteered at Accion USA, the largest micro lending institution in the United States, through AmeriCORP. He helped to grow the Atlanta office during its initial years of operation, leading to an increase of approved small business loans by 28% over the previous year.

Worked as a contract pricing analyst and business development analyst at Lesco, a minority woman-owned military logistics and IT contractor based in Huntsville, Alabama. Pierre lead a website revision, resulting in an improved website content and increased returning website traffic, with a 14% increase in average visitor time on site.

  • Masters in Business Administration at Georgia Tech with a focus on finance, marketing, and entrepreneurship
  • Bachelors in Mechanical Engineering from Prairie View A&M University
  • Google AdWords training, Oct 2009
  • Omniture Site Catalyst training, Sept 2009
  • Website Development (Javascript, HTML, mySQL, PHP), Netcom, Aug 2009
  • Search Engine Marketing Training, SES Expo/SEMPO, Aug. 2008
  • One of the first EpikOne / Google Online Marketing Boot Camp graduates, June 2007

  • Articles & Book Reviews

    Blend Social Media Into Your BPM
    Business Agility

    Analytics and Signage Boost TV Ad Impact
    Digital Draw

    Improve Your Customer Service by Listening to Social Media and Analytics Tools
    Brand Yourself

    Facebook Analytics Coming Of Age
    All Analytics

    Making the Most of Analytics for Online Video
    Dun & Bradstreet - AllBusiness.com

    Managing IT: The Two-Team Approach
    Business Agilty

    Efficient Comtent Ceration Can Connect You to Customers
    Digital Draw

    Should Analytics Join The DNT Showdown? (video)
    All Analytics

    Perspectives from Mozilla's Do Not Track Forum (video)
    All Analytics

    Review - Web Analytics 2.0 by Avinash Kaushik
    Small Business Trends

    Review - Performance Marketing by Justin Cutroni, Caleb Whitmore, and Sebastion Tonkin
    Small Business Trends

    Review - Analytics At Work by Thomas Davenport, Jeanne Harris, and Robert Morison
    Small Business Trends

    I started this web analytics consultancy in 2009 to help businesses improve their strategic marketing and profitability through optimizing analytics data. I believe the most important steps start with asking the best questions and determining the steps that lead to valuable results for clients. With four years of analytics fun under my belt and even more from different business experiences, I know I can develop the best tools and strategy support for your marketing and business needs. Thanks for visiting the site, and I truly hope we can work together.

    Clients (Past and Present) as of August 2012

    Small Business Trends
    Cleveland, OH
    Client Service: Top small business news media site

    Melinda Emerson,
    Host of #SmallBizChat as @SmallBizLady
    Philadelphia, PA
    Client Service: Popular Small Business Media Site

    Pitney Bowes (pbSmart Essentials Contributor)
    Stamford, CT
    Client Service: Business Services and Software

    Small Business Technology
    New York, NY
    Client Service: Top small business technology blog

    Launch While Working
    Inver Grove Heights, MN
    Service: Small Business Media Site

    Smart Start Sitters
    New York, NY
    Service: Premium child sitter care service

    DIY Marketers
    Medina, OH
    Client Service: Popular small business marketing blog for do it yourself managers
    Project: Analytics diagnostic

    Decorative David
    New York, NY
    Service: Interior painting and decor service

    New York, NY
    Service: Fair Trade online retailer

    Tic Toc Entertainment
    Chicago, IL
    Services: DJ, Karaoke, Live Musicians and Bands, Recording Studio
    Project: creating and launching 4 websites, including:
    Night Fever, Midwest DJ and Karaoke, and Tic Toc Entertainment Studios

    Red Flannel / Fatstax
    Indianapolis, IN
    Client Service: Marketing development

    Insider Branding Secrets - Kelly Green,
    Atlanta, GA

    Scientifically Speaking
    Indianapolis, IN
    Client Service: Professional speaker trainer
    Project: Conducted classroom presentation

    Merrillville, IN
    Client Service: Corporate and Government Privacy Compliance Software Developer
    Project: Analytics advisement

    V Taylor Photography (Business deferred 2010)
    Services: Black and White Children's Photography
    Project: optimize website content for site launch
    Huntsville, AL

    Terrance Cummings studio
    New Jersey (New York City vicinity)
    Service:Art Design and Layout
    Project: Keyword optimization for website

    Zimana also partners with the following firms on projects as needed. Click on the following links to visit our partners for more information.

    Video Production --- New York, NY

    Website Development --- Brooklyn, NY

    Sales Rescue Team
    Sales Advisory and Online Strategy Development -- Seattle, WA

    Recommendations on Pierre DeBois's background is available via Linked In.

    Ready to Reach Your Best Insights? Contact Zimana today for a quote!

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