Big Data is certainly a part of the business landscape, but how does an enterprise determine a profitable strategy? Lattice Engine has considered an approach in their infographic idea - that sales and marketing can be coordinated through big data. Check out the infographic below to see how both sales and marketing departments can work […]
Social Media Week Chicago was once again a success, with a reported 7,000 people in attendance for #SMWChicago2013. The September event as held at various locations throughout downtown Chicago and a few nearby such as Northwestern's Medill School of Journalism. Chicago Cultural Center and DePaul's Law School were locations, as well as Google's Chicago offices. […]
Robin Thicke was controversial with his hit song "Blurred Lines". But manufacturing fake fans and followers can be just as controversial to your customers and a severe detriment to your business. The marketplace for fake fans stems from a combination of small businesses trying to socially engineer their importance - the fake it until you […]
Early this year, Zimana received the privilege of being named among the Top 100 Twitter accounts that covers big data and related topics. The Peer Index #bigdata100 Twitter campaign began by asking the Big Data Republic site audience to nominate their favorite Twitter accounts that provide thought provoking big data topics and conversation. 181 nominations were […]
Dashboards are becoming more dynamic by the day. That complexity can sometimes raise questions that your business team can not immediately answer. But queries does not mean your support has to be un-dynamic. More and more sites are launching to help businesses tackle detailed questions about dashboards and data visualization. Here are a few resources […]
(This post originally appeared in Digital Draw, a digital banking site sponsored by Intel) With the proliferation of devices offering customers new online access, businesses are increasingly faced with even more measurement methodologies. Deciding which channels lead to actual customers at stores can be as much a sport as choosing a NCAA bracket. The study […]
